— Why China is the place where
the business should be now?
Chinese culture is very closely connected to business, as China has history over 5000 years and all the traditions deeply influence the everyday life and way of living of Chinese people. Modern advertising business is still young for China, but it strives to catch up with Europe. It develops quickly now. Of course, not only advertising business, but also all other opportunities and directions actively grow. From 1978 year China has actively expands it’s business opportunities, energetically influences worlds’ economy and takes part in worldwide processes.
— Your way to the LARKS
My career in Russia started 6 years ago, when i was still studying in the university. I didn’t want just earn money «for food», i wanted to reveal myself. Without knowing who I am - there is no sense of living. I saw so many young, ambitious, hardworking people and wanted to be like they are. After living in Russia for many years, i feel myself as «international» guy. And i feel like i should use it. That’s why i am here, in LARKS! This is good chance for me to continue evolving my professional and personal skills. LARKS is not just a name of the company, it’s the presentation of our souls. We give our clients the best opportunities on the market and help them to find their own way in China.
— What are the main features
of Chinese market?
Chines market has already become international, but still something is missing. Today the main task of China is to switch to innovations, as all the world perceive China as «Made in China». It is quite offensively, Chinese people need fresh ideas, not just copies, as only new ideas bring more prosperity and glory for the country and for people.
— Tell us about peculiarities
of Internet users in China
Last 5 years the amount of internet users in China grows and grows. In 2013 year there are 700 millions of mobile Internet users — even more than users of computer internet.
— And what about you?
In 2003 year I came to Saint-Petersburg from small town in China. I didn’t know how is to live abroad, just wanted to move from my parents. Then i had to go through many difficulties, but i managed to learn lessons from all the situations.
I was amazed when saw that many people in Russia eat salads. I got used to eat only hot food in China, but then i realized that russian salads are very tasty and easy to cook and now love it too.
I used to be very shy and modest person, never told my opinion to others. But now i comprehend that people should tell what they think, as our life is not thinking of what other people mean. People won’t be ably to understand you correctly if you never tell anything.